Launch Pad is an accelerator/incubator that provides help and support companies to properly identify market opportunities and then execute to win them. The firm is also a venture-consulting practice specializing in go-to-market strategy, planning and execution. The firm incubate start-ups of their own and also work on behalf of others to help identify new-market opportunities and then execute to win. It is involved across the spectrum of new-market development activities to enhance and supplement the efforts of the existing management team. The firm prefers to invest in the business, b2b, b2c, financial services, manufacturing, enterprise software, travel/leisure, e-commerce, social media and consumer industries for clients from early stage to large.