Mr. Kelly Sumner serves as Chairman at Reactional Music. Mr. Sumner served as Chairman and Advisor at Mediatonic. He also served as Chief Executive Officer at MEEM. He has overseen multiple billion-dollar franchises including, Grand Theft Auto and Guitar Hero as well as the Amiga range of home computers. In his early career, Kelly was MD of Commodore UK and International Operations at Gametek. He joined Take Two in 1997 as part of the Gametek acquisition and subsequently became CEO of the New York games publisher in 2001. After leaving Take Two Kelly became CEO of Red Octane, makers of Guitar Hero, and sold the Company to Activision in 2006. Today, Kelly is Chairman of Intent Media which operates MCV, Develop and Music Week publications and is an active investor and supporter of several British startup ventures.