Mr. Peter Frishauf served as Non-Executive Chairman at Crossix Solutions. He was the Advisor at VitaPortal. He served as Advisor at Activate Venture Partners. He is a fixture in New York City's entrepreneurial hi-tech digital health scene, is best known as the founder of Medscape in 1995. He served as an Advisor at Apixio. At the time he served as CEO of SCP Communications, Inc., the Manhattan-based medical information company he started 14 years earlier. Peter was inducted into the Medical Advertising Hall of Fame in 2013, and is listed in Richard Saul Wurman's March, 2002 book, Who's Really Who as one of the 1,000 most creative people in the U.S. He is past president of the Healthcare Marketing & Communications Council, Inc. where members from the pharmaceutical, publishing, medical education and advertising industries worked to improve educational and promotional programs. He is a director of Crossix, Context Matters, and a member of the Advisory Boards of Everyday Health, Activate Venture Partners, TrialX, and the Markle Foundation's Connecting for Health initiative. A frequent speaker and author of hundreds of articles, Peter holds an M.S. in Journalism from Columbia University (1972); and a B.A. from NYU (1970).